1. COVID-19: What HR Needs To Know For Crisis Communication

COVID-19: What HR Needs To Know For Crisis Communication

Public relations expert Dan Rene and nationally recognized corporate trainer Bob Greene will share proven tactics you can use to make announcements when incidents occur. You will learn how to keep all stakeholders informed with timely and accurate information.
Event ID: 2619205
Recording: Unable to attend? A recording will be available after the presentation.
Date: Wednesday, September 30, 3:30 PM Eastern
Duration: Scheduled for 60 minutes including question and answer period.
Presenter: Dan Rene & Bob Greene
Credits: 1.0 HRCI, 1.0 SHRM

Are you ready to communicate about the next crisis? Learn tactics to share information and decrease concern.

As the world wrestles with COVID-19, social inequality, racial unrest, fires, hurricanes, and other disasters, crisis communication is becoming increasingly important. Organizations must quickly respond to market events, corporate insensitivities, or employee behaviors that could drive away customers and alarm other stakeholders.

While taking all possible steps to avoid another crisis, you need to prepare now to communicate about the next issue before it happens. You can apply proven crisis communication tactics to share bad news with customers, employees, shareholders, and the media quickly and effectively.

  • What are the critical points of crisis communication?
  • What are the components of effective messaging?
  • Who should comprise your crisis communications team?
  • What are the three questions that you must always answer?
  • What is the message pyramid?
  • What preparedness tools should you develop?
  • How should you communicate with the general public and media?
  • ·
  • How should you inform staff members?
  • How can crisis communication templates help you?
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